A client's rights to anonymity and discretion are absolutely respected. Many understandably prefer I remain anonymous - especially in sensitive and/or high level situations.
My clients are the story. I am not.
Here are 3 Reasons why Robust Honesty & Discretion are important:-
1. Feedback
You know that honest, disinterested, feedback is an essential, but very rare commodity for most high level executives, politicians and pitch teams. Exceptional levels of openness and candour, mandatory for success and anchored in discretion, are seldom found internally.
I am not tainted by your company politics, nor biased by your corporate propaganda. My only agenda is your agenda - Crafting Your Messages. This means critically and independently, auditing and honing your content, message and delivery. A fresh, honest look with an outsider's eye.
2. Magic
Being a naturally talented public speaker is often part of the persona, the allure, the charisma of high level people.
Acknowledging someone else contributed to the performance can banish the magic and diminish the speaker. Over the last 10 years, we have all become aware of advisors becoming the story and compromising the client.
My job is to promote YOU and YOUR message and remain an invisible backroom resource.
3. Commercially Sensitive Content
Indiscretion is bad for business. You email me content, only I see it.
I work with you myself - no farming out to "associates". Your business is too important to me.
My bespoke and low-key approach means that most of my work comes from referrals.
